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Writer's pictureLisa Liberatore

The Power of Trade-Offs: Balancing Dreams, Family, and What Matters Most

It’s All About Trade-Offs

There comes a time in every entrepreneur’s journey when you’re faced with a tough decision, a crossroads that demands you weigh the costs and benefits of your next move. I’ve been there, caught between two seemingly great opportunities, each tugging at a different part of me.

On one side, there was the chance to build something truly exciting. It would feed my entrepreneurial drive and creative spirit, pushing me to innovate and grow. The idea of diving into a new project, seeing it come to life, was thrilling. But the trade-off? It would require long hours, time away from home, away from my son, his sports, and our homeschool moments—things that I treasure more than anything.


On the other side, there was the opportunity to take on more consulting work. I enjoy it, I truly do. Helping clients grow, solving real-world problems, and seeing them succeed brings me immense satisfaction. But at the same time, it doesn’t ignite the same creative spark in me as building something from scratch. While I love watching my clients thrive, it’s a bit of a bittersweet feeling when I realize I’m not experiencing that same rush of seeing my own business grow.


When I really took a step back and examined the situation, the answer became clear—it’s all about trade-offs. We can’t do everything, and we certainly can’t have it all at the same time. My son is growing up fast, and before I know it, I’ll be an empty nester with more time than I know what to do with. As much as I love the idea of building a new venture, I realize that I have the chance, right now, to enjoy the fleeting moments with my son while he still needs me.


I know there will always be new opportunities, new businesses to build, and projects to dive into. But there’s only one time in life when your children are young, and I want to savor every minute of it. At the end of the day, it’s all about making the choices that align with your values and priorities. Right now, my priority is being present with my son, while still enjoying the work I do in consulting. The balance may not be perfect, but it’s the trade-off that works for me—and that’s what matters most.


Reflection Question

What trade-offs are you facing in your life right now? Are you prioritizing the things that matter most to you, or is there a balance you need to reassess?





Call to Action

If you're feeling stuck at a crossroads, uncertain about the right path to take, let’s connect. Together, we can explore your options, identify your priorities, and help you make choices that align with the life you want to create. Reach out today, and let’s start building your vision for the future.

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